MEGA SALE! FABULOUS OFFERS! 50% DISCOUNT!
Yes, it is that time of the year when the whole world is on sale and the promotions, the glitter and the lure are inescapable. It is so easy to get swayed and splurge at the first sight of what seems like a good offer, and then regret not checking elsewhere before buying.
Here are 10 tips and tricks to feel good with retail therapy during Diwali shopping, but without burning too big a hole in your pocket.
1. Check dedicated Diwali pages
To keep you coming back to their site, online retailers are putting up a new discounts everyday. Some go for a category of the day/week while others are promoting different individual items every day. In any case, most sites have a dedicated page for festive offers, so track these pages closely.
2. Go mobile
Yes, we know this has been a bone of contention lately, but many online retail sites are pushing their mobile apps this season, by offering higher discounts if you purchase via their app.
3. Buy big ticket items
The festival season is when the higher priced items like cars and houses have fantastic deals on offer. We are no longer talking about a few thousand rupees here or there, the discounts / gifts for these items could run up to tens of thousands, and even lakhs (in case of property).
4. Be alert to discounts at unexpected places
Recently SpiceJet announced a heavy sale on tickets booked for travel between February 1, 2016, and October 29, 2016. Your Diwali gift to your family could be your next summer vacation. Sure, this one has passed by, but the huge response it received is likely to have more coming soon, so always keep your eyes open for such deals.
5. Watch out for exhibitions
This is exhibition season too. Many brands have stalls in these exhibitions and you may be pleasantly surprised to find that these exhibition prices are sometimes lower than the ones in retail/online stores.
6. Check online comparison sites or browser extensions
There are some dedicated portals where you can look up the price of any item across multiple etailers, giving you a quick view of which site offers the maximum bang for the buck. There are some Chrome extensions that do this as well.
7. Look for discount codes / coupons
Very often, you might not even realise that the product you want to buy has an associated offer/discount code. Once you have decided on what you want to buy, you can Google for the supplier/product’s name with the words ‘coupon code’. At the most, it won’t turn up anything, but there’s no harm in trying. This is over and above the site-wide discounts you should look for everywhere on the website, and are often offered as cashbacks, whether on your credit card or e-wallet.
8. All that glitters is not gold
Festivals can be a notorious time to get carried away, so here’s a word of caution. Always remember that there is no free lunch. The moment you see a very unrealistically high discount, you should become wary. Maybe the stock is going to expire soon, in case of perishables. Or it could be leftover stock from last year. Maybe the item is not getting sold fast enough, there could be a good reason for that. Buy only after you’re convinced that the deal is worth it.
9. Dos and Donts
– Check if your credit card offers discounts and cash backs for the said purchase
– Check prices across websites, as well as reputation of seller, and extra charges
– Do your research online before going to a brick and mortar store
– Do not buy something just because there is a deal, unless it is something you really need
– Do not get carried away by attractive EMI offers; you still have to pay it off, and interest rate can be high
10. Here’s what we think is the best tip for Diwali this year:
Use your bonus/extra spend money to pay off that pending loan. As boring as it sounds, it is a long-term gift to you and your family.